Privacy Policy

Plastic Card Services® takes your privacy seriously.  This privacy policy describes what personal information we collect and how we use it.

Cookies

Where necessary, Plastic Card Services® uses cookies to store information about a visitor’s preferences and history in order to better serve the visitor and/or present the visitor with customised content.

Advertising partners and other third parties may also use cookies, scripts and/or web beacons to track visitors to our site in order to display advertisements and other useful information.  Such tracking is done directly by the third parties through their own servers and is subject to their own privacy policies.

Routine Information Collection

All web servers track basic information about their visitors.  This information includes, but is not limited to, IP addresses, browser details, timestamps and referring pages.  None of this information can personally identify specific visitors to this site.  The information is tracked for routine administration and maintenance purposes.

This website uses Google AdWords remarketing service to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contact form to make an enquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to the Plastic Card Services® website. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.

We may use Google Analytics for the following purposes where data will be retained for 50 months before being automatically deleted by Google:

Remarketing (showing our ads on third party websites). Plastic Card Services® and third-party vendors, including Google, use cookies to inform, optimise and serve ads based on someone’s past visits to our website. Google Display Network Impression Reporting. Plastic Card Services® and third-party vendors, use cookies to report how our ad impressions, other uses of ad services and interactions with these ad impressions and ad services are related to visits to our site. Google Analytics Demographics and Interest Reporting. Plastic Card Services® use data from Google’s Interest-based advertising or 3rd-party audience data (such as age, gender and interests) with Google Analytics to inform our marketing strategy.

Also contained within our website and used for business reporting is tracking code from A1WebStats which will track activity on the website and provide Plastic Card Services® with information on the IP address of the requesting computer, the date and duration of the user’s visit, and the web pages which the user visits. The A1WebStats tool complies with GDPR because it is only providing information that’s readily available in the public domain. The A1WebStats tool uses IP tracking for identifying visitors and not cookies. It does not, and cannot, provide information on WHO has visited the website. It provides information on WHAT company. More information can be found at www.a1webstats.com .

Use of personally identifiable information

Occasionally we would like to let you know about offers, ideas, products and services available from Plastic Card Services that we think you might be interested in. Where you have consented to us doing so, we may do this through the post, by email or phone.

We won’t send you marketing messages if you tell us not to, but we will still need to send you occasional service-related messages. If you wish to amend your marketing preferences, you can do so either by contacting your account manager, unsubscribing from our mailing list or emailing talk@plasticcardservices.co.uk.

Controlling Your Privacy

Note that you can change your browser settings to disable cookies if you have privacy concerns.  Disabling cookies for all sites is not recommended as it may interfere with your use of some sites. The best option is to disable or enable cookies on a per-site basis.

You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based activity entirely by cookie settings or permanently using a browser plugin.

Visitors can opt out of Google Analytics for Display Advertising and customise Google Display Network ads using Google’s Ad Settings page.

Concerns or questions about this privacy policy can be directed to talk@plasticcardservices.co.uk.